The book: Arthur's TV Trouble to introduce the concept of media literacy. The book is perfect for showing students how media creates a particular message, spin, tools of persuasion, and how to evaluate messages based on our own experiences.
This example looks at the important questions that should be asked when it comes to looking at media literacy. It is important that students have these questions in their backpack that they can be able to critically analyze media when they first come across it.What is the message that this media portraying ?and is this an effective way to communicate this message? are important questions to ask in order to analyze media.
This Media Literacy Unit will have your students analyzing media elements in food packaging and determining target audiences and how they are targeted. They will take what they learn and create their own cereal boxes using the elements they learned. Rubric for assessment included as well.