We just finished a new ad/short film for GLAD. I'm putting it here because we normally shoot web content product demos etc. This is one of our first stabs at trying to incorporate "story" and I think it worked out well.
Toilet paper holder in birch and soft concrete. Soft Concrete is a unique material, by adding a small addition of polymer (plastic) it becomes three times as elastic as normal concrete. Soft Concrete is not so soft that it can be bent, it's still a sto.