MRK634 NDP Leadership Race

Collection by Dennis Romanenko

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This board is about the NDP leadership race. It covers the social media marketing efforts each political candidate employed during their campaign for the NDP leadership position.

Dennis Romanenko
NDP leadership candidates share some views and differ on others. NDP candidates unequivocally support a green environment, and are against key issues endangering the environment such as opposing pipelines. Sound Off, Editorial Board, Green Environment, Toronto Star, Climate Change, Social Media Marketing, Leadership, Insight, The Past

MRK634 NMS NDP Leadership Race: Social Media Efforts of our Top Candidates

A brief look at the social media strategies of our NDP Leadership Candidates. Will their presence online influence the outcome of the election? only time wil...

Guy Caron has a virtually non-existent presence on Instagram. This social media platform should be used as often as possible because it enables you to simultaneously post to Instagram and Facebook and enables candidates to provide images and slogans aimed at evoking specific emotions among their target audience. This is a significant oversight on his part. Guy, Target Audience, Slogan, Social Media Marketing, Leadership, Politics, Platform, Positivity, Facebook

Guy Caron has a virtually non-existent presence on Instagram. This social media platform should be used as often as possible because it enables you to simultaneously post to Instagram and Facebook and enables candidates to provide images and slogans aimed at evoking specific emotions among their target audience. This is a significant oversight on his part.

Guy Caron is a predominantly french speaking politician. Many of his posts are written in French without an English translation meaning English voters have to rely on Facebook's translation software to interpret information. The achieved result from omitting the english language in his posts is the alienation of potential voters. 85% of Canadians speak English while 58% declare it their mother language. Isolating yourself from such a huge portion of the population is not a good idea. English Translation, Politicians, English Language, Social Media Marketing, Leadership, Meant To Be, Software, Racing, Positivity

Guy Caron is a predominantly french speaking politician. Many of his posts are written in French without an English translation meaning English voters have to rely on Facebook's translation software to interpret information. The achieved result from omitting the english language in his posts is the alienation of potential voters. 85% of Canadians speak English while 58% declare it their mother language. Isolating yourself from such a huge portion of the population is not a good idea.

Niki Ashton consistently reaches out to her supporter base to encourage votes and increase interest in the election. It also reinforces her slogan and communicates her mission. Vote Now, Finals Week, I Voted, Slogan, Social Media Marketing, Leadership, Encouragement, Campaign, Politics

Niki Ashton consistently reaches out to her supporter base to encourage votes and increase interest in the election. It also reinforces her slogan and communicates her mission.

A poorly titled news article aimed to spread misinformation by misconstruing what Niki Ashton was attempting to communicate. Very positive response from the candidate by addressing the article and clarifying the information without causing any significant conflict. Political Spectrum, News Articles, Social Media Marketing, No Response, Leadership, Campaign, Politics, Positivity, Political Books

A poorly titled news article aimed to spread misinformation by misconstruing what Niki Ashton was attempting to communicate. Very positive response from the candidate by addressing the article and clarifying the information without causing any significant conflict.

Decent following on Instagram. the second most out of candidates running for the leading position. Very far behind Jagmeet Singh in terms of follower quantity. Social Media Marketing, Leadership, Campaign, Politics, Positivity, Running, Instagram, Racing, Keep Running

Decent following on Instagram. the second most out of candidates running for the leading position. Very far behind Jagmeet Singh in terms of follower quantity.

Aligns herself with other popular figures in politics such as Bernie Sanders. Inspirational quote can be interpreted as aggressive and off-putting. Bernie Sanders, Social Media Marketing, Leadership, Politics, Inspirational Quotes, Positivity, Passion, Ads, Popular

Aligns herself with other popular figures in politics such as Bernie Sanders. Inspirational quote can be interpreted as aggressive and off-putting.

No information on what goals are trying to be achieved with this picture. Charlie Angus is a very vocal supporter of Unions however that is not mentioned in this post. Could be seen as promoting big business Lake Mills, Leadership, Community, Elk, Celebrities, Pictures, Goals, Twitter, Business

No information on what goals are trying to be achieved with this picture. Charlie Angus is a very vocal supporter of Unions however that is not mentioned in this post. Could be seen as promoting big business

Uses outdated language such as 'Beholden'. makes him seem unrelatable to younger audiences. His description reiterates the ending quote of his picture which makes his motto seem over used. Stand Up, Motto, Social Media Marketing, Leadership, You Got This, Language, Politics, Positivity, Quote

Uses outdated language such as 'Beholden'. makes him seem unrelatable to younger audiences. His description reiterates the ending quote of his picture which makes his motto seem over used.

This is an excellent post by Charlie Angus. Charlie shows his support for the middle, working class. By posting himself walking with striking automobile workers shows that he is willing to fight for the working class. Social Media Pages, Recent News, Working Class, Great Pictures, Social Justice, North America, Things To Think About, Leadership, Politics

Effectively portrays the level of involvement that Charlie Angus has in supporting the working class. Could repel many of the 1% because of the language he uses in portraying them as villains to social justice (doesn't matter if it's true or not).

Huge following. other candidates are trailing behind with barely a tenth of Jagmeet Singh's followers. Social Media Marketing, Followers, Leadership, Politics, Positivity, Instagram, Political Books, Fandom, Fandoms

Huge following. other candidates are trailing behind with barely a tenth of Jagmeet Singh's followers.

Jagmeet opened with a very strong statement supporting every member of the NDP. This creates the perception that he is more interested in the party than furthering his own goals. Own Goal, Social Justice, Perception, Social Media Marketing, Leadership, Campaign, Politics, Strong, The Incredibles

Jagmeet opened with a very strong statement supporting every member of the NDP. This creates the perception that he is more interested in the party than furthering his own goals.

Bowing his head down during this picture aims to communicate that Jagmeet Singh is deeply humbled by his election as Leader of the NDP. This stance makes him seem more down to earth and puts him on the same level as his supporters. Love And Co, After Running, Le Chef, Personal Branding, Social Media Marketing, Leadership, Campaign, Earth, Personal Identity

Bowing his head down during this picture aims to communicate that Jagmeet Singh is deeply humbled by his election as Leader of the NDP. This stance makes him seem more down to earth and puts him on the same level as his supporters.

Very supportive of social issues in the country of Canada and communicates his willingness to take a stance in support of groups who struggle to find their voice in society. Social Media Pages, Social Media Marketing, Lgbt Community, Social Issues, Personal Branding, Quebec, Montreal, Storytelling, Leadership

Very supportive of social issues in the country of Canada and communicates his willingness to take a stance in support of groups who struggle to find their voice in society.

Powerful message both at home and abroad. It shows that Jagmeet Singh is very vocal in his support of providing aid for refugees. Social Media Marketing, Like You, Leadership, Campaign, Politics, Positivity, Messages, Couples, Political Books

Powerful message both at home and abroad. It shows that Jagmeet Singh is very vocal in his support of providing aid for refugees.

Very good use of relevant symbols (emojis) to promote a positive message and a positive emotion that could result from voting for Jagmeet Singh. Voting Online, I Voted, Positive Messages, All You Need Is, Social Media Marketing, Leadership, Campaign, Politics, Positivity

Very good use of relevant symbols (emojis) to promote a positive message and a positive emotion that could result from voting for Jagmeet Singh.

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