Product Teams For Infrastructure And Operations
"Attending multiple conferences this fall convinced me that there is a broad based movement towards product thinking among I&O teams. The term 'platform team' is increasingly heard, meaning an infrastructure shared service managed with product team principles [such as UX design, design thinking, journey mapping and user empathy]."
When It Comes To Personas, The Real Value Is In The Scenarios
Do you always need a User Persona for UX Design activities? Not necessarily. "By starting with stories, we can get to the shared understanding we need to delivering great products and services."
Understanding the Kano Model - A Tool for Sophisticated Designers
Jared M. Spool closely inspects the Kano Model and to see what it can bring us
Gaining a Competitive Advantage with a Solid Experience Vision
Let’s say your company manages to deliver a product or service that people really like, one that is unlike any other product or service out there. That’s a great feeling, but it won’t last long. Moments after any successful new product or service is released, competitors emerge. They work to delive