Robert Lawrence

Robert Lawrence

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Robert Lawrence
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Check out how this musician, actor, father, and car enthusiast built his social media influence. I invite you to "Meet the Barker". #MRK634 #infographic #celebrities #artists

Check out how this musician, actor, father, and car enthusiast built his social media influence. I invite you to "Meet the Barker".

Read my Google+ post summarizing my findings on Katy Perry's social media usage. #MRK634 #KatyPerry #Celebrities

Read my Google+ post summarizing my findings on Katy Perry's social media usage. #MRK634 #KatyPerry #Celebrities

This is Katy Perry's 'PRISM' album sampler. This helps increase sales of her new CD. On her YouTube channel homepage she uses the cover photo for her new CD. So that when people are looking through her songs, live performances, and interviews on YouTube they are exposed to the cover photo of her new CD. This is another way Katy uses YouTube to increase her CD sales and promote her new music. #MRK634 #YouTube

This is Katy Perry's 'PRISM' album sampler. This helps increase sales of her new CD. On her YouTube channel homepage she uses the cover photo for her new CD. So that when people are looking through her songs, live performances, and interviews on YouTube they are exposed to the cover photo of her new CD. This is another way Katy uses YouTube to increase her CD sales and promote her new music. #MRK634 #YouTube

Katy is very active on Twitter and has 46,712,857 followers. Katy uses Twitter to build her brand by getting closer to her fans. Using Twitter gives her the chance to talk to her fans in a relatively safe environment. Since people love "talking to" their favorite stars, this allows her to communicate with her fans as if they were friends. A response from someone you love is cause for celebration and it makes you think they are just like you. #MRK634 #Twitter

Katy is very active on Twitter and has 46,712,857 followers. Katy uses Twitter to build her brand by getting closer to her fans. Using Twitter gives her the chance to talk to her fans in a relatively safe environment. Since people love "talking to" their favorite stars, this allows her to communicate with her fans as if they were friends. A response from someone you love is cause for celebration and it makes you think they are just like you. #MRK634 #Twitter

This is a screenshot of Katy Perry's Facebook page she has 59,335,717 likes on this page. Katy uses her Facebook page as a means of self-promotion. She promotes her music releases, CD's, award nominations, products, other social media pages and her media involvement through her Facebook page. An example of this is when she shared the link to her Google+ page asking fans to check it out. She doesn't use it for interacting with fans as much as she does with Twitter. #MRK634 #Facebook

This is a screenshot of Katy Perry's Facebook page she has 59,335,717 likes on this page. Katy uses her Facebook page as a means of self-promotion. She promotes her music releases, CD's, award nominations, products, other social media pages and her media involvement through her Facebook page. An example of this is when she shared the link to her Google+ page asking fans to check it out. She doesn't use it for interacting with fans as much as she does with Twitter. #MRK634 #Facebook

This is a image of a post that Katy posted on her Facebook page. In this post she is trying to get votes for the MTV EMA awards ceremony in Amsterdam November 13, 2013. In the post she says " #KatyCats! #MTVEMA voting is open! Cast yours now for Katy to win Best Female and Best Pop Artist". This show how she uses Facebook to promote her personal brand. #mrk634 #MTV

This is a image of a post that Katy posted on her Facebook page. In this post she is trying to get votes for the MTV EMA awards ceremony in Amsterdam November 13, 2013. In the post she says " #KatyCats! #MTVEMA voting is open! Cast yours now for Katy to win Best Female and Best Pop Artist". This show how she uses Facebook to promote her personal brand. #mrk634 #MTV

Katy uses her Facebook page for promotions. Katy shared the link to entertainment weekly's website where they had an article written about her. She uses Facebook as more of a promotional site, whereas she uses her Twitter  to engage with her fans. #MRK634 #EntertainmentWeekly

Katy Perry Covers 'EW' After Topping the Billboard Photo Katy Perry is surrounded by her hunky shirtless dancers on the cover of Entertainment Weekly's latest issue, on newsstands November Here is what the

Katy Perry makes excellent use of Twitter, talking to her fans and shares funny photos and videos in a way that makes them all feel like Perry is their best buddy. Her Facebook page is more of a promotional site. Katy uses twitter to communicate directly with her fans. This shows her fans that she is not a snob; she cares about her fans and really appreciates all of them. This is one way that Katy uses social media to promote her personal brand. #MRK634 #KatyPerry

Katy Perry makes excellent use of Twitter, talking to her fans and shares funny photos and videos in a way that makes them all feel like Perry is their best buddy. Her Facebook page is more of a promotional site. Katy uses twitter to communicate directly with her fans. This shows her fans that she is not a snob; she cares about her fans and really appreciates all of them. This is one way that Katy uses social media to promote her personal brand. #MRK634 #KatyPerry