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Content Is King On Pinterest
Pinterest Ambassador Ankita

Content Is King On Pinterest

Ankita Sitanshu Rai, a Pinterest Ambassador, spoke to us about her journey being a content creator on "the biggest inspirational community" and how her followers on Pinterest care most about high quality content. Read on for more insights.

How has your reach and content on the platform grown?

Yes, it definitely has grown! One of my Idea Pins went viral and is currently has 9 million+ views. I gained reach and followers because of that.
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Wedding Home decor inspiration Pooja corner
Ankita Sitanshu Rai
Ankita Sitanshu Rai
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Is your way of creating and your audience any different here compared to other platforms?

Yes, the audience here is purely focused on content quality and is not driven by trending music or transitions. Content is king here!
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What is your content creation mantra?

I focus on creating easy and sustainable ideas. My mantra is to shop from my home and repurpose what I already have.
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Your top 3 tips for new creators on Pinterest?

Firstly, stay true to your niche. Secondly, focus on content more than trends, and lastly, make use of all the tools available on the platform.
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